No-BS Media for a BS Industry
The Powerhouse Journal is a consumer-first media platform delivering honest reviews, rankings, and breakdowns of supplements, energy drinks, and functional nutrition.
We exist to help people navigate the hype, confusion, and marketing noise of the industry so they can make smarter, more informed buying decisions.
What is the powerhouse journal?
The supplement and energy drink industry is crowded, loud, and often misleading.
The Powerhouse Journal cuts through that noise with clear, honest evaluations of products — focused on transparency, formulation logic, taste, and real-world use.
We don’t repeat press releases or push hype.
We explain what products actually are, how they’re formulated, and who they’re truly for.
Our goal is simple:
Help consumers make confident decisions — and help brands earn trust the right way.
Why Brands Choose The Powerhouse Journal
Consumer-first, no-BS product evaluations
Clear ingredient and label breakdowns written in plain language
Honest taste, usability, and value feedback
Coverage across blog, short-form video, and podcast
Trusted voice in a confusing, over-marketed space
We don’t sell hype. we Build Credibility.
How Collaborations Work
We work with brands through a structured media partnership model.
Most collaborations begin with a pilot feature, allowing both sides to test alignment.
Brands that value consistent, trust-building exposure often continue into ongoing media partnerships.
This approach protects our audience, your brand, and the integrity of the content.
Ways to work together
Pilot Media Feature
Best starting point
A one-time collaboration designed to introduce your product through credible, consumer-focused coverage.
Includes:
1 long-form blog article on The Powerhouse Journal
Clear ingredient and formulation breakdown
Honest taste and usability feedback
1 short-form video (Reel / short-form video)
Social distribution
Pilot features are often used as the entry point into longer-term media partnerships.
Monthly Media Partnership
Ongoing, consistent coverage
Designed for brands seeking repeated exposure, education, and trust-building over time.
Includes (per month):
1 blog feature or ranking inclusion
2 short-form videos
Social distribution
Priority scheduling
Minimum commitment applies.
6-Month Media Partnership
Ideal for launches and sustained visibility
Best suited for brands looking to build credibility over time rather than rely on one-off exposure.
Includes:
Monthly media partnership deliverables
Editorial planning across launches or campaigns
Eligibility for annual rankings and awards consideration
Affiliate Rankings & Buyer Guides
Evergreen articles designed to help consumers compare products and make confident purchase decisions.
Inclusion is based on fit, transparency, and quality — not payment alone.
Podcast + Journal Features
Founder interviews or product discussions paired with written coverage and social amplification.
Ideal for deeper storytelling and brand education.
Our standards
We only work with brands that align with transparency, quality, and consumer trust.
Paid placement does not guarantee a positive review, ranking, or award.
All opinions are independent and honest.
This protects our audience — and your brand’s long-term credibility.
GOod Fit
Supplement and functional nutrition brands
Energy drink and RTD companies
Transparent, consumer-focused products
Brands launching or scaling thoughtfully
Not A fit
Brands seeking guaranteed outcomes
Low-quality or misleading formulations
Short-term hype campaigns without substance
