RYSE Drops “The Basics” — Vanilla & Chocolate Protein

RYSE just did something nobody expected from a brand known for flashy collabs and flavor hype — they went basic.
Literally.

Meet The Basics: AKA the two flavors that built the industry — Vanilla and Chocolate. No cartoon mascots, no dessert branding, just straight-up, everyday protein done the RYSE way.

What Makes It Different

Each scoop packs:

• 25 g of protein from a whey isolate + concentrate blend

• 2.5 g fat / 4 g carbs / ~130–140 calories

• MCTs for texture and smoother digestion

• Prebiotic fiber for gut health

It’s the same core formula used in RYSE’s Loaded Protein lineup — the difference is no collab, no theme, no gimmick.

This drop is clearly aimed at the people who just want their protein to do its job — taste solid, mix clean, digest well — without the sugar rush aesthetic.

Why This Drop Actually Matters

It might sound boring, but it’s a smart play.
For years, RYSE built its reputation on limited-edition collabs — Sunny D, Kool-Aid, Little Debbie — and they absolutely owned that lane.
But not every customer wants to drink nostalgia every day.

These flavors give RYSE a permanent, always-in-stock foundation — something that fits daily use, not just seasonal hype.

This is a signal: RYSE isn’t just chasing fun collabs anymore — they’re setting up long-term staples. And that’s how you build a full product ecosystem.

The Powerhouse Take

Sometimes basic is exactly what people need.
After years of trying limited tubs that feel too special to use, it’s refreshing to see a brand make something you can rely on daily.