NEW FitCrunch Peanut Butter Cookie Bar Just Dropped — And It’s Loaded With Flavor and Fuel
If you're a fan of protein bars that don’t taste like protein bars, buckle up—because FitCrunch just dropped a brand-new flavor: Peanut Butter Cookie. This baked bar blends smooth peanut butter with crunchy layers and a rich peanut buttery coating that brings you as close to a fresh-baked cookie as you’ll get… without sabotaging your macros.
With 16g of protein, this new addition is built to fuel your day, curb cravings, and deliver dessert-level satisfaction without the sugar crash.
What Makes FitCrunch Bars Different?
Created by celebrity chef and fitness enthusiast Robert Irvine, FitCrunch bars have carved out a lane of their own in the saturated protein bar market. Unlike most “chalky” or artificial-tasting bars, FitCrunch leans into flavor and texture—layering soft nougat, crisp crunch, and smooth coatings that feel more like a candy bar than a supplement.
The Peanut Butter Cookie Breakdown
Flavor: Classic peanut butter cookie vibes with a rich coating and balanced sweetness
Texture: Soft baked core, crunchy elements, and a creamy outer layer
Protein: 16g from whey and milk protein isolate
Calories: 210 calories (11F/14C/16P)
This new flavor keeps FitCrunch's signature formula while dialing up the comfort-food factor. Perfect for a quick pre-workout bite, a post-training snack, or tossing in your bag when you need something satisfying and on-the-go.
Powerhouse Mentality Take
If you’re trying to hit your goals while still enjoying the process, this bar might just earn a permanent spot in your snack lineup. It’s not about eating "perfect"—it’s about fueling with intention, and FitCrunch continues to give high-protein options that don’t sacrifice flavor or fun.
We're getting our hands on this one ASAP for a full Powerhouse review. Until then, if you’ve tried it — shoot us a message and let us know what you think.
